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FFrom the rolling hills of the Eastern Cape to the roaming wildlife of the Kruger National Park, South Africa is an untapped wonderland of unforgettable experiences. Expand your horizons and explore this beautiful land. It’s just a Sho’t Left away!
We Do Tourism
The We Do Tourism campaign is aimed at each and every South African! It is about each of us seeing the value of tourism, understanding how it impacts our lives, and how we can play a role in growing it.
10 REASONS
to travel in
South Africa
01
Wildlife safari
When you've seen a pride of lions resting in the shade in summer or a herd of elephant crossing the road on their way to the watering hole, it’s an incredible reminder of why the untouched wild has always been so inspiring. Explore it!
02
Active adventure
Fancy taking a dip with a great white shark? Or hiking up a mountain? What about plunging off the world’s highest commercial bridge bungee? Whatever gets your heart racing, South Africa’s got it!
03
Vibrant culture
With Ndebele, Zulu, Xhosa, Sotho, Swazi, Venda, Afrikaans, Cape Malay, Cape Coloured, Khoisan and European cultures all calling this land home, South Africa is certainly a melting pot of diverse cultural depth worth exploring!
04
Breathtaking scenery
Endless horizons, deep valleys, soaring mountains, cliff sides overlooking endless oceans – a journey through South Africa will take your breath away and leave you with memories that will last forever.
05
Sun-soaked coasts
Teeming with marine life and some of the best surfing the world has to offer and an abundance of blue-flag beaches, South Africa’s sun-soaked coast lies ready all-year round to share its secrets, adventures and lazy days with you.
06
Bustling city life
From the calm serenity of sundowners at the beach in Cape Town to the boundless energy of a nightclub in Johannesburg, South Africa’s cities buzz with the soul of a nation. Feel the rhythm of South Africa in an urban safari and let the beat of the concrete jungle flow through you.
07
World-class infrastructure
Whether you’re hitching a ride via plane, train, bus or car, with world-class infrastructure, it’s easy to get to your next South African adventure.
08
World heritage sites
South Africa has eight UNESCO World Heritage Sites, areas that have been given special international status for their unique qualities. If you are interested in culture and South African history, then you may well want to consider visiting one of these sites.
09
Exceptional value
You won’t need to put yourself out of pocket for your South African adventure. With options available for every budget, South Africa offers exceptional value for your hard earned money.
10
Something for everyone, everywhere
Whether you’re in it for wildlife, adventure, lifestyle, culture or scenery – there are always multiple experiences for every type of traveller around the corner no matter which part of the country you’re in. That’s the beauty of it!
01 Wildlife safari
02 Active adventure
03 Vibrant culture
04 Breathtaking scenery
05 Sun-soaked coasts
06 Bustling city life
07 World-class infrastructure
08 World heritage sites
09 Exceptional value
10 Something for everyone, everywhere
Do Tourism Sustainably
This year, South African Tourism approaches Tourism Month under the lens of the I Do Tourism campaign, which seeks to make tourism everyone’s business.
What would you like to experience?
There’s never a better time to explore your backyard and see the wonders of South Africa.
Take to the streets and immerse yourself in the energy of inner city living. Regardless if it’s a night out or a day visit, its rhythm will move you.
Whether it’s Zulu, Xhosa, Afrikaans or Venda, our 11 official languages and cultures each offer something unique. Explore more to learn how this makes our country extraordinary.
Take a leap of faith and dare yourself to experience adrenaline-fuelled activities and adventures in South Africa.
From popular beaches to incredible wetlands, South Africa’s long stretch of pristine coastline is yours to discover.
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