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TTravel Trade

SSouth African Tourism works to support both local and international travel trade partners through education about South Africa, tools to assist with the marketing of South Africa and South African products and strives to unlock opportunities for business in the tourism value chain. Keep up to date with the latest industry news and events in South Africa and abroad, and become an expert on South Africa through our various support tools and programmes listed below.

Tourism Grading Council of South Africa
TGCSA is the only officially recognised organisation that authorises accommodation establishments to display stars. Get graded today!
Lilizela Tourism Awards
Recognising and rewarding tourism players and businesses who work to deliver world-class products and services.
SA Specialist
SA Specialist
SA Specialist is an interactive online learning programme that will improve your knowledge of South Africa.
Welcome South Africa
Welcome South Africa aims to create and sustain engagement with industry stakeholders, and encourage information sharing.
Digital Assets Library
Digital Assets Library
A collection of some beautiful images and video clips made for the esteemed partners of South African Tourism in promoting travel in and to South Africa.
Deals Dashboard
Deals Dashboard
If you're a travel trade partner, widen your reach by uploading your latest and greatest South African travel deals to South African Tourism's own Deals Dashboard.
Travel Directory
Travel Directory
Tourism operators can update their offering and for travellers to find accommodation, activities and attractions.
Africa's Travel Indaba
Africa's Travel Indaba
One of the largest tourism marketing events in Africa and one of the top three ‘must visit’ events of its kind on the global calendar.

Research

Tourist Arrivals

2016 Tourist arrival September

Tourist Arrivals
2016 Tourist arrival September

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival October

Tourist Arrivals
2016 Tourist arrival October

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival November

Tourist Arrivals
2016 Tourist arrival November

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival May

Tourist Arrivals
2016 Tourist arrival May

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals as opposed to visitor arrivals is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival June

Tourist Arrivals
2016 Tourist arrival June

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival July

Tourist Arrivals
2016 Tourist arrival July

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals as opposed to visitor arrivals is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival January

Tourist Arrivals
2016 Tourist arrival January

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival February

Tourist Arrivals
2016 Tourist arrival February

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Events

Gauteng

Meetings Africa 2020

Gauteng
Meetings Africa 2020

In recent years, the global meetings industry has begun to recognise Africa as a sought after destination. Meetings Africa showcases Africa’s diverse offering of services and products where African associations and African meetings industry professionals can partner to help transform our continent. In the last five years (between 2013 and 2017) Meetings Africa has hosted over 1000 international and regional buyers, 1336 exhibitors and over 7000 visitors. Meetings Africa 2020 will take place from 24-26 February 2020, with BONDay on the 24th.

27 February 2020

Meetings Africa 2020 a truly African event | South African Tourism

Meetings Africa 2020 a truly African event | South African Tourism

Throughout this year's Meetings Africa, it was clear that the event has grown to become a platform that serves to benefit the business events and tourism industries not just in South Africa, but across the continent too. We look forward to the 2021 edition of the event as we will be turning 16 years.

26 February 2020

Collaboration is crucial for Africa's Growth | Meetings Africa

Collaboration is crucial for Africa's Growth | Meetings Africa

Today, Africa rings with promise. It is a wonderful continent of diverse people and vibrant cultures with many African countries making remarkable economic strides in the last few years.

25 February 2020

Meetings Africa is all about business and the continent is raring to go

Meetings Africa is all about business and the continent is raring to go

As we officially opened the trade floor yesterday, our very clear message remains:  Meetings Africa 2020 is all about business and the continent is raring to go.

25 February 2020

Meetings Africa connects people and ideas through BONDay

Meetings Africa connects people and ideas through BONDay

The 15th Annual Meetings Africa 2020 kicked-off yesterday with vibrant discussions between buyers and exhibitors at BONDay (Business Opportunities Networking Day).   Our Chief Convention Bureau Officer, Amanda Kotze-Nhlapo, captured the theme’s essence during the opening address, calling on all Africans to buy into the idea that the continent is where humanity and innovation starts.

25 February 2020

Leveraging Investments for Business Events takes Courage

Leveraging Investments for Business Events takes Courage

In a rousing panel discussion exploring the full scope of the global business events sector and the potential Africa holds in this space, four moguls in the industry shared their thoughts on how African countries can not only attract more business events to their shores, but how they can build an attractive setting for investors looking to grow their stakes in these shows.

24 February 2020

Meetings Africa - 15 Years of Advancing Africa | South African Tourism

Meetings Africa - 15 Years of Advancing Africa | South African Tourism

Welcome to the 15th edition of Meetings Africa! This is a historic milestone – it speaks of 15 years of consistently bringing key business tourism sector players under one roof to help African countries to collectively advance the tourism interests of our continent.

13 February 2020

South African Tourism launches its brand campaign

Press Release | 13 February 2020
South African Tourism launches its brand campaign

“It is time for us to shift our tourism brand focus beyond built and endowed features to include our true magic…our people.” Sisa Ntshona, CEO South African Tourism

12 February 2020

South Africa explores ways of facilitating inclusive economic growth through tourism

South Africa explores ways of facilitating inclusive economic growth through tourism

We wish Meetings Africa another great 15 years. It needs to be 15 years of doing things differently, a quantum leap so that South Africa could cement its market share in the business tourism sector!

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