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TThese coveted awards are organised by Selling Travel, nominated and voted for by travel agents in the UK. It was South African Tourism’s own Nina Farrimond who collected the award on behalf of our UK office.

Besides the fact that South Africa is the world’s premier wildlife and nature destination without any help, it was the right training and a major focus on the High Street agent, as per a new business plan, that helped secure this award. Through this, South African Tourism is helping South Africa get recognised as THE destination to sell.

All in all, there were 42 categories covering a broad range of travel options. In the Airlines & Airports category, our own South African Airways must be commended as it secured the award for “Best Airline to Africa” while hotel, the One&Only secured the “Hotel/Group in Africa” award.

This marks a phenomenal end to a phenomenal year. We look forward to what 2017 has in store, as South Africa continues to grow as a world-class travel destination.

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