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RRegistrations and applications for participation at Africa’s Travel Indaba (ATI) 2026 are officially open, inviting all global tourism stakeholders to take part in the continent’s premier travel and tourism trade show. The event will take place from 11 to 14 May 2026 at the Durban International Convention Centre (ICC) in KwaZulu-Natal.

Exhibitor registrations are now open, alongside applications for hosted buyers, non-hosted buyers, media representatives, and visitors, reaffirming Africa’s Travel Indaba’s position as a world-class business platform for African tourism.

Africa’s Travel Indaba is widely recognised as a strategic marketplace that connects African tourism products and experiences with high-value international buyers, global media, and industry decision-makers, driving trade, partnerships, and long-term growth across the tourism value chain.

Why Participate in Africa’s Travel Indaba 2026

The impact of Africa’s Travel Indaba continues to grow year on year. The 2025 edition demonstrated the event’s strong return on investment for participants:

  • Nearly 10 000 delegates attended the show
  • Over 1 300 exhibitors from 27 African countries showcased their tourism offerings
  • More than 1 000 hosted and international buyers participated, representing key global source markets
  • Thousands of pre-scheduled business meetings facilitated direct engagement between buyers and exhibitors

These results underscore Africa’s Travel Indaba’s role as a results-driven trade platform, where participation leads to tangible business outcomes, commercial agreements, and future bookings.

Unlocking Business Opportunities Across the Tourism Sector

Africa’s Travel Indaba provides structured access to global markets through its hosted buyer programme, appointment-based meeting system, and targeted networking opportunities. Participants benefit from the opportunity to:

  • Engage with qualified international buyers
  • Build sustainable trade relationships and access new distribution channels
  • Position brands and destinations directly in front of global decision-makers
  • Reduce the cost and complexity of entering international markets

For SMMEs, emerging tourism businesses, and community-based enterprises, Africa’s TraveI Indaba offers an inclusive platform to compete alongside established brands within a professional, business-focused environment.

All registrations and applications must be submitted through the official Africa’s Travel Indaba website: https://www.indaba-southafrica.co.za

The Africa’s Travel Indaba team looks forward to welcoming all delegates this year’s edition of the show.

____________________________________________________________________________

For media queries

Thandiwe Mathibela

GM: PR, Communications and Stakeholder Relations

Email: mediaq@southafrica.net

Website: www.southafrica.net

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