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AAfrica's Travel Indaba Media Centre

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28 September 2023

Opinion piece by the Minister of Tourism, Patricia de Lille

Opinion piece by the Minister of Tourism, Patricia de Lille
Thanks to South Africans, Domestic Tourism is Rising from the Pandemic's Ashes As we mark the end of Tourism Month and enter our summer season, South Africa’s Tourism Minister, Patricia de Lille recognizes domestic tourism as the bedrock of the South African tourism industry and adds that South Africans should be applauded for the recovery that the domestic tourism market has shown.
27 September 2023

Speech by Mr Fish Mahlalela, Deputy Minister of Tourism, on the occasion of the World Tourism Day celebrations held in the North West Province on 27 September 2023

Speech | 27 September 2023
Speech by Mr Fish Mahlalela, Deputy Minister of Tourism, on the occasion of the World Tourism Day celebrations held in the North West Province on 27 September 2023
Let me express my deepest appreciation to all of you, for attending to celebrate this important day in the calendar of the Tourism sector. Today, we gathered here to mark the World Tourism Day under the inspiring and forward-thinking theme, “Tourism and Green Investment”, it behoves us all to appreciate our strides we made thus far in making an enterprise for everyone.
05 September 2023

Toasting the wonderful journey of South Africa’s wine tourism

Press Release | 05 September 2023
Toasting the wonderful journey of South Africa’s wine tourism
South Africa is internationally recognised for its exceptional viticulture, with its wines contributing significantly to its vibrant tourism scene. Pioneering winemakers and the introduction of novel practices such as creative food and wine pairings anchor the rapid rise of wine tourism. The Wine industry's efforts to champion sustainability and inclusivity, along with its commitment to quality and excellence, solidify its reputation as a significant contributor to the nation's economic and social fabric.
05 September 2023

Glamping: embracing nature's splendour in glamorous comfort

Press Release | 05 September 2023
Glamping: embracing nature's splendour in glamorous comfort
As travellers’ appreciation for wide-open natural spaces continues to grow, there is a rising trend of seeking a connection with nature while enjoying the luxuries typically associated with luxury accommodation establishments. Research conducted by Grand View Research, a consultancy firm based in the United States and in India, reveals that the global glamping market size was 2.73 US Dollars in 2022 and is expected to grow at a compound annual growth rate of 10,2% from this year to 2030
05 September 2023

Craft Beer and Gin movement in South Africa – must-visit places for beverages

Craft Beer and Gin movement in South Africa – must-visit places for beverages
SOUTH AFRICA HAS A “BREW-TIFUL” STORY TO TELL South Africa has recently become a hotbed of craft beer and gin innovation. The last few years have seen the birth of numerous small breweries and distilleries. But these thriving enterprises are not simply factories for making beverages. Each brewery and distillery has its own unique story of how it originated and these are often steeped in family tradition and a dash of audacity.
21 August 2023

South African Tourism Celebrates BRICS Business Council’s 10-year anniversary

Press Release | 21 August 2023
South African Tourism Celebrates BRICS Business Council’s 10-year anniversary
Ahead of the BRICS Summit, which officially kicks off tomorrow from the 22nd to 24 August 2023, South African Tourism (SA Tourism) hosted delegates at the welcome event of the 10th Anniversary of the BRICS Business Council yesterday afternoon.
12 August 2023

South Africa's Vibrant Sports Tourism: A Field of Dreams and Opportunities

Speech | 12 August 2023
South Africa's Vibrant Sports Tourism: A Field of Dreams and Opportunities
As Acting CEO of South African Tourism, I am often drawn to the vibrant blend of experiences that our beautiful country offers to both domestic and international visitors. Among these, sports tourism has emerged as an exciting frontier with boundless potential. I have witnessed firsthand the transformation of our sports tourism, a sub-sector that isn't merely a pastime but a vital part of our nation's identity and economy. South Africa's rich sports culture is more than just a game to us; it's a passion, a unifier, and an economic powerhouse.
09 August 2023

Women’s Day Message: South African Tourism Acting CEO, Nomasonto Ndlovu

Press Release | 09 August 2023
Women’s Day Message: South African Tourism Acting CEO, Nomasonto Ndlovu
To the Remarkable Women in the South African tourism sector On this special day, as we celebrate the strength, resilience, and unwavering spirit of women, my heart swells with pride and gratitude for each one of the women who make up the vibrant tapestry of our tourism sector. Our journey is one that is intertwined with the rich tapestry of our nation's history, where the struggles of our foremothers have paved the way for the empowered women we are today.
08 August 2023

"Unveiling the Power of Women: More women leading in the tourism sector translates to bigger profits”

Press Release | 08 August 2023
"Unveiling the Power of Women: More women leading in the tourism sector translates to bigger profits”
In recent weeks, South Africa has reverberated with the remarkable achievements of its women in sports, from the Proteas securing the sixth spot at the Netball World Cup 2023 in Cape Town to Banyana Banyana's impressive journey to the last sixteen in the ongoing FIFA Women's World Cup. This vibrant spirit of women's significance transcends the confines of sports fields, resonating across diverse facets of society, even casting its empowering glow upon the realm of Tourism.
01 August 2023

Registrations are open for Meetings Africa 2024

Registrations are open for Meetings Africa 2024
Meetings Africa @ the Sandton Convention Centre, Johannesburg, from 27 to 28 February 2024, BONDay preceding the show on 26 February 2024. Delegates from all over the world are now invited to register.
28 July 2023

Siya Kolisi is South African Tourism’s New Global Advocate​

Siya Kolisi is South African Tourism’s New Global Advocate​
The partnership between Siya and South African Tourism is in collaboration with Roc Nation Sports International, the world-renowned agency that represents Kolisi locally and internationally.
18 July 2023

Seven Tips for Marketing South Africa to the Black American Leisure Travel Market

Press Release | 18 July 2023
Seven Tips for Marketing South Africa to the Black American Leisure Travel Market
Building Off Insights from Africa’s Travel Indaba, South African Tourism Outlines Key Experiences African American Travellers Are Seeking Durban, South Africa: South Africa, a destination with a rich history, diverse cultures, stunning landscapes, and vibrant communities, holds tremendous appeal for travelers seeking a profound and transformative experience. “African American travelers, in particular, seek to reconnect with their ancestral roots and explore the continent as a powerful journey of self-discovery,” noted Jerry Mpufane, President of South African Tourism North America. “A key opportunity to attract African Americans lies in festivals and events, cultural experiences, and sustainable tourism that emphasises giving back and leaving a positive impact following a trip.”

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