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28 May 2024

Domestic Travel: Key Insights for Achieving Industry Success

Press Release | 28 May 2024
Domestic Travel: Key Insights for Achieving Industry Success
After the pandemic, domestic travel has rapidly recovered to pre-pandemic levels, reaching a 120% recovery rate in 2022. By the end of 2023, domestic trips had already reached over 130% of the 2019 level. While the number of domestic trips increased, the average length of stay remained constant at three days. Encouragingly, domestic spending in 2023 saw an increase of over 80% compared to spending in 2019. This exceptional performance demonstrates the resilience of the domestic market. A closer look at the preferences of domestic tourists provides valuable insights that will help the industry maintain this resilience and unlock further potential in the domestic market.
28 May 2024

South Africa climbs the meetings rankings

Press Release | 28 May 2024
South Africa climbs the meetings rankings
South Africa has improved its global ranking as a business event destination, moving up five spots in the 2023 International Congress and Convention Association (ICCA) Global Ranking Report. The country remains the number one meeting and conference destination in Africa and the Middle East, according to the 2023 ICCA ranking report.
28 May 2024

South Africa emerges victorious at IMEX Future Leaders Forum, Frankfurt

Press Release | 28 May 2024
South Africa emerges victorious at IMEX Future Leaders Forum, Frankfurt
Hlolohelo Zwane, a student from Tshwane North College, recently achieved a momentous victory at the global and highly acclaimed IMEX Future Leaders Forum (FLF) competition in Frankfurt. Zwane secured first place in the IMEX-MPI-MCI Future Leaders Forum International University Challenge, triumphing over competitors from around the world.
15 May 2024

How film and music promotes South Africa as an appealing tourism destination

Press Release | 15 May 2024
How film and music promotes South Africa as an appealing tourism destination
Africa's Travel Indaba played host to a thought-provoking media editorial session, exploring strategic collaborations and partnerships in tourism. Amidst the discussions, a spotlight was cast on South Africa's burgeoning potential as a film and music destination, igniting conversations on how these industries could catalyse tourism growth.
15 May 2024

Rural tourism and economic inclusivity on firm foundation

Press Release | 15 May 2024
Rural tourism and economic inclusivity on firm foundation
In a significant stride towards bolstering rural tourism and fostering economic inclusivity, 150 properties from villages, small towns and dorpies have received certificates of compliance and completing the Basic Quality Verification (BQV) programme. The awards ceremony took place during the second day of Africa’s Travel Indaba (ATI) at the Inkosi Albert Luthuli International Convention Centre (ICC) in Durban.
14 May 2024

Africa’s Travel Indaba 2024 launches with a buzz

Africa’s Travel Indaba 2024 launches with a buzz
Durban: The 2024 instalment of the continent’s premier travel trade show, Africa’s Travel Indaba, kicked off on a high note at the Inkosi Albert Luthuli Convention Centre today, with the Trade Floor opening that was attended by delegates  ready to do business.
13 May 2024

African businesses encouraged to redefine themselves on the global stage

Press Release | 13 May 2024
African businesses encouraged to redefine themselves on the global stage
Durban - The Deputy Minister of Tourism, Fish Mahlalela, says it is up to the African continent to be bold about what it can offer the world. Mahlalela was the keynote speaker at the Business Opportunity Networking Day (BONDay) of Africa’s Travel Indaba 2024 (ATI), which sets the scene for the ATI that will start tomorrow until Thursday at the Inkosi Albert Luthuli Convention Centre (ICC) in Durban.
08 May 2024

An insightful and memorable experience set for Africa’s Travel Indaba delegates

An insightful and memorable experience set for Africa’s Travel Indaba delegates
In less than a week, the Pan African global travel showcase, Africa’s Travel Indaba, will kick off at the iconic Inkosi Albert Luthuli International Convention Centre (Durban ICC) from the 13th to the 16th of May 2024. Throughout the four-day event, an array of activities is set to unfold, fostering knowledge exchange and deal-making aimed at enticing more travelers to explore the African continent.
06 May 2024

High value for all delegates at this year’s Africa’s Travel Indaba

Press Release | 06 May 2024
High value for all delegates at this year’s Africa’s Travel Indaba
Set against the backdrop of one of the continent’s most-loved cities, this year’s Africa Travel Indaba, will take place under the theme “Unlimited Africa”. Happening from the 13th to the 16th of May, this well-entrenched event is owned by South African Tourism and is hosted in partnership with the KwaZulu-Natal Province and the city of Durban.
06 May 2024

South African Tourism showcases vibrant offerings at Arabian Travel Market 2024

Press Release | 06 May 2024
South African Tourism showcases vibrant offerings at Arabian Travel Market 2024
South African Tourism, in partnership with the greater tourism industry will be participating at the Arabian Travel Market to be held from the 6th to the 9th of May 2024 at the Dubai World Trade Centre. As the premier global event for the travel and tourism industry in the Middle East, ATM serves as a vital platform connecting travel products and destinations from around the world with buyers and trade visitors.
24 April 2024

Countdown to the 2024 edition of Africa's Travel Indaba is on!

Countdown to the 2024 edition of Africa's Travel Indaba is on!
Johannesburg – Africa's Travel Indaba, one of the largest global tourism trade shows, is set to take place from May 13th to 16th at the Inkosi Albert Luthuli International Convention Centre (ICC). Drawing thousands of participants, including exhibitors from various African nations and buyers worldwide, the event is not only a platform for business transactions but also emphasizes capacity building and knowledge sharing, benefiting all attendees, including smaller and emerging businesses in the industry.
03 April 2024

South African Tourism Welcomes Thembisile Sehloho as Chief Marketing Officer

Press Release | 03 April 2024
South African Tourism Welcomes Thembisile Sehloho as Chief Marketing Officer
Johannesburg, South Africa - South African Tourism is delighted to announce the appointment of Thembisile Sehloho as the new Chief Marketing Officer (CMO). Thembisile brings over two decades of experience in strategic brand and marketing to her new role, further strengthening the organisation's marketing capabilities.

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