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TTravel Trade

SSouth African Tourism works to support both local and international travel trade partners through education about South Africa, tools to assist with the marketing of South Africa and South African products and strives to unlock opportunities for business in the tourism value chain. Keep up to date with the latest industry news and events in South Africa and abroad, and become an expert on South Africa through our various support tools and programmes listed below.

Tourism Grading Council of South Africa
TGCSA is the only officially recognised organisation that authorises accommodation establishments to display stars. Get graded today!
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Lilizela Tourism Awards
Recognising and rewarding tourism players and businesses who work to deliver world-class products and services.
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SA Specialist
SA Specialist
SA Specialist is an interactive online learning programme that will improve your knowledge of South Africa.
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Welcome South Africa
Welcome South Africa aims to create and sustain engagement with industry stakeholders, and encourage information sharing.
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Digital Assets Library
Digital Assets Library
A collection of some beautiful images and video clips made for the esteemed partners of South African Tourism in promoting travel in and to South Africa.
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Deals Dashboard
Deals Dashboard
If you're a travel trade partner, widen your reach by uploading your latest and greatest South African travel deals to South African Tourism's own Deals Dashboard.
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Travel Directory
Travel Directory
Tourism operators can update their offering and for travellers to find accommodation, activities and attractions.
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Africa's Travel Indaba
Africa's Travel Indaba
One of the largest tourism marketing events in Africa and one of the top three ‘must visit’ events of its kind on the global calendar.
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Research

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Industry Reports

Tourism Outlook July 2021

1215 downloads
01 Apr 202101 Apr
Industry Reports
Tourism Outlook July 2021

South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

1215 downloads
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Industry Reports

Tourism Outlook March 2021

918 downloads
31 Mar 202131 Mar
Industry Reports
Tourism Outlook March 2021

South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

918 downloads
Download report
Industry Reports

Tourism Outlook February 2021

523 downloads
01 Feb 202101 Feb
Industry Reports
Tourism Outlook February 2021

South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

523 downloads
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Industry Reports

International Tourist Behaviour Survey

251 downloads
Industry Reports
International Tourist Behaviour Survey

Dipstick on changes in consumer preference.

251 downloads
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Tourist Arrivals

2016 Tourist arrival September

326 downloads
01 Sep 201601 Sep
Tourist Arrivals
2016 Tourist arrival September

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

326 downloads
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Tourist Arrivals

2016 Tourist arrival October

108 downloads
01 Oct 201601 Oct
Tourist Arrivals
2016 Tourist arrival October

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

108 downloads
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Tourist Arrivals

2016 Tourist arrival November

127 downloads
01 Nov 201601 Nov
Tourist Arrivals
2016 Tourist arrival November

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

127 downloads
Download report
Tourist Arrivals

2016 Tourist arrival May

58 downloads
01 May 201601 May
Tourist Arrivals
2016 Tourist arrival May

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals as opposed to visitor arrivals is now been released. Please note that published figures exclude Transit tourist.

58 downloads
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Events

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Gauteng

Meetings Africa 2020

24 Feb 26 Feb 2020
24 Feb '20 26 Feb '20
Gauteng
Meetings Africa 2020
In recent years, the global meetings industry has begun to recognise Africa as a sought after destination. Meetings Africa showcases Africa’s diverse offering of services and products where African associations and African meetings industry professionals can partner to help transform our continent. In the last five years (between 2013 and 2017) Meetings Africa has hosted over 1000 international and regional buyers, 1336 exhibitors and over 7000 visitors. Meetings Africa 2020 will take place from 24-26 February 2020, with BONDay on the 24th.
24 Feb 26 Feb 2020
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News

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05 September 2023

Toasting the wonderful journey of South Africa’s wine tourism

222 views
Press Release | 05 September 2023
Toasting the wonderful journey of South Africa’s wine tourism
South Africa is internationally recognised for its exceptional viticulture, with its wines contributing significantly to its vibrant tourism scene. Pioneering winemakers and the introduction of novel practices such as creative food and wine pairings anchor the rapid rise of wine tourism. The Wine industry's efforts to champion sustainability and inclusivity, along with its commitment to quality and excellence, solidify its reputation as a significant contributor to the nation's economic and social fabric.
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05 September 2023

Glamping: embracing nature's splendour in glamorous comfort

216 views
Press Release | 05 September 2023
Glamping: embracing nature's splendour in glamorous comfort
As travellers’ appreciation for wide-open natural spaces continues to grow, there is a rising trend of seeking a connection with nature while enjoying the luxuries typically associated with luxury accommodation establishments. Research conducted by Grand View Research, a consultancy firm based in the United States and in India, reveals that the global glamping market size was 2.73 US Dollars in 2022 and is expected to grow at a compound annual growth rate of 10,2% from this year to 2030
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05 September 2023

Craft Beer and Gin movement in South Africa – must-visit places for beverages

199 views
Craft Beer and Gin movement in South Africa – must-visit places for beverages
SOUTH AFRICA HAS A “BREW-TIFUL” STORY TO TELL South Africa has recently become a hotbed of craft beer and gin innovation. The last few years have seen the birth of numerous small breweries and distilleries. But these thriving enterprises are not simply factories for making beverages. Each brewery and distillery has its own unique story of how it originated and these are often steeped in family tradition and a dash of audacity.
199 views
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21 August 2023

South African Tourism Celebrates BRICS Business Council’s 10-year anniversary

531 views
Press Release | 21 August 2023
South African Tourism Celebrates BRICS Business Council’s 10-year anniversary
Ahead of the BRICS Summit, which officially kicks off tomorrow from the 22nd to 24 August 2023, South African Tourism (SA Tourism) hosted delegates at the welcome event of the 10th Anniversary of the BRICS Business Council yesterday afternoon.
531 views
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12 August 2023

South Africa's Vibrant Sports Tourism: A Field of Dreams and Opportunities

605 views
Speech | 12 August 2023
South Africa's Vibrant Sports Tourism: A Field of Dreams and Opportunities
As Acting CEO of South African Tourism, I am often drawn to the vibrant blend of experiences that our beautiful country offers to both domestic and international visitors. Among these, sports tourism has emerged as an exciting frontier with boundless potential. I have witnessed firsthand the transformation of our sports tourism, a sub-sector that isn't merely a pastime but a vital part of our nation's identity and economy. South Africa's rich sports culture is more than just a game to us; it's a passion, a unifier, and an economic powerhouse.
605 views
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09 August 2023

Women’s Day Message: South African Tourism Acting CEO, Nomasonto Ndlovu

567 views
Press Release | 09 August 2023
Women’s Day Message: South African Tourism Acting CEO, Nomasonto Ndlovu
To the Remarkable Women in the South African tourism sector On this special day, as we celebrate the strength, resilience, and unwavering spirit of women, my heart swells with pride and gratitude for each one of the women who make up the vibrant tapestry of our tourism sector. Our journey is one that is intertwined with the rich tapestry of our nation's history, where the struggles of our foremothers have paved the way for the empowered women we are today.
567 views
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08 August 2023

"Unveiling the Power of Women: More women leading in the tourism sector translates to bigger profits”

396 views
Press Release | 08 August 2023
"Unveiling the Power of Women: More women leading in the tourism sector translates to bigger profits”
In recent weeks, South Africa has reverberated with the remarkable achievements of its women in sports, from the Proteas securing the sixth spot at the Netball World Cup 2023 in Cape Town to Banyana Banyana's impressive journey to the last sixteen in the ongoing FIFA Women's World Cup. This vibrant spirit of women's significance transcends the confines of sports fields, resonating across diverse facets of society, even casting its empowering glow upon the realm of Tourism.
396 views
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01 August 2023

Registrations are open for Meetings Africa 2024

512 views
Registrations are open for Meetings Africa 2024
Meetings Africa @ the Sandton Convention Centre, Johannesburg, from 27 to 28 February 2024, BONDay preceding the show on 26 February 2024. Delegates from all over the world are now invited to register.
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