Choose your country and language:

Africa

  • Global
  • Angola
  • Botswana
  • Congo Democratic Republic
  • Ethiopia
  • Ghana
  • Kenya
  • Malawi
  • Mozambique
  • Namibia
  • Nigeria
  • South Africa
  • Tanzania
  • Uganda
  • Zambia
  • Zimbabwe
  • Shot Left

Americas

  • USA
  • Argentina
  • Brazil

Asia Pacific

  • China
  • India
  • Japan
  • South Korea
  • Australia

Europe

  • France
  • Germany
  • Italy
  • Netherlands
  • United Kingdom
Back

TTravel Trade

SSouth African Tourism works to support both local and international travel trade partners through education about South Africa, tools to assist with the marketing of South Africa and South African products and strives to unlock opportunities for business in the tourism value chain. Keep up to date with the latest industry news and events in South Africa and abroad, and become an expert on South Africa through our various support tools and programmes listed below.

Tourism Grading Council of South Africa
TGCSA is the only officially recognised organisation that authorises accommodation establishments to display stars. Get graded today!
Lilizela Tourism Awards
Recognising and rewarding tourism players and businesses who work to deliver world-class products and services.
SA Specialist
SA Specialist
SA Specialist is an interactive online learning programme that will improve your knowledge of South Africa.
Welcome South Africa
Welcome South Africa aims to create and sustain engagement with industry stakeholders, and encourage information sharing.
Digital Assets Library
Digital Assets Library
A collection of some beautiful images and video clips made for the esteemed partners of South African Tourism in promoting travel in and to South Africa.
Deals Dashboard
Deals Dashboard
If you're a travel trade partner, widen your reach by uploading your latest and greatest South African travel deals to South African Tourism's own Deals Dashboard.
Travel Directory
Travel Directory
Tourism operators can update their offering and for travellers to find accommodation, activities and attractions.
Africa's Travel Indaba
Africa's Travel Indaba
One of the largest tourism marketing events in Africa and one of the top three ‘must visit’ events of its kind on the global calendar.

Research

Industry Reports

Tourism Outlook July 2021

Industry Reports
Tourism Outlook July 2021

South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

Industry Reports

Tourism Outlook March 2021

Industry Reports
Tourism Outlook March 2021

South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

Industry Reports

Tourism Outlook February 2021

Industry Reports
Tourism Outlook February 2021

South African Tourism has compiled a monthly tourism snapshot which provides a monthly outlook for international tourism from key source markets to South Africa. Information in the snapshot for each country includes: •Current restrictions on travel to/return from South Africa •Indication of COVID-19 infection levels •Progress in COVID-19 vaccination roll-out •Latest available data on tourist arrivals to South Africa •Indicator of near-term tourism potential from source market

Industry Reports

International Tourist Behaviour Survey

Industry Reports
International Tourist Behaviour Survey

Dipstick on changes in consumer preference.

Tourist Arrivals

2016 Tourist arrival September

Tourist Arrivals
2016 Tourist arrival September

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival October

Tourist Arrivals
2016 Tourist arrival October

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival November

Tourist Arrivals
2016 Tourist arrival November

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals, as opposed to visitor arrivals, is now been released. Please note that published figures exclude Transit tourist.

Tourist Arrivals

2016 Tourist arrival May

Tourist Arrivals
2016 Tourist arrival May

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals as opposed to visitor arrivals is now been released. Please note that published figures exclude Transit tourist.

Events

Gauteng

Meetings Africa 2020

Gauteng
Meetings Africa 2020

In recent years, the global meetings industry has begun to recognise Africa as a sought after destination. Meetings Africa showcases Africa’s diverse offering of services and products where African associations and African meetings industry professionals can partner to help transform our continent. In the last five years (between 2013 and 2017) Meetings Africa has hosted over 1000 international and regional buyers, 1336 exhibitors and over 7000 visitors. Meetings Africa 2020 will take place from 24-26 February 2020, with BONDay on the 24th.

02 February 2023

Tottenham Spurs partnership deal not yet finalised!

Press Release | 02 February 2023
Tottenham Spurs partnership deal not yet finalised!

South African Tourism, a marketing agency of the Department of Tourism is mandated to effectively market South Africa as a foremost tourism destination both domestically and internationally for leisure and business travel. The government-mandated goal set for South African Tourism is to achieve 21 million international tourist arrivals by 2030. The organisation must, therefore, apply relevant marketing strategies, to ensure it delivers on this mandate.

01 February 2023

Applications for SANCB’s Bid Support Programme are open

News | 01 February 2023
Applications for SANCB’s Bid Support Programme are open

The South Africa National Convention Bureau (SANCB) is calling on organisations, corporates and associations to submit applications for the Bid Support Programme. The Bid Support Programme provides financial or non-financial support, with the aim to attract international business events (meetings, incentives, conventions and trade exhibitions) to the destination that meets the programme’s minimum criteria. In addition, this programme includes the provision of support to organisations, corporates and associations for the execution of projects aligned with government policies and priorities.

31 January 2023

SA Tourism returned home in triumph from Fitur 2023

Press Release | 31 January 2023
SA Tourism returned home in triumph from Fitur 2023

South Africa’s appearance at the Fitur Madrid (International Tourism Trade Fair) 2023 held at the Ifema trade fair centre of Madrid (Spain), which ended this week, was a triumph for Team South Africa.

19 January 2023

High demand for South Africa at Vakantiebeurs 2023

Press Release | 19 January 2023
High demand for South Africa at Vakantiebeurs 2023

There has been a high demand for South Africa at Vakantiebeurs 2023 following the incredible success of the 360° localised LIVE AGAIN rolled out for North Europe in 2022. The residual awareness of this campaign allowed South Africa to be top of mind for Dutch consumers and trade, a message continuously reiterated over the five days at the show.

19 January 2023

SA Tourism invests in the continent’s business events sector

SA Tourism invests in the continent’s business events sector

Excitement is building up as the global business events industry is counting down to the 2023 edition of Meetings Africa. This year, more excitement surrounds the show, as it comes with double benefits… the conference and meetings industry will reap rewards not only from Meetings Africa, but also from the International Association of Convention Centres (AIPC) Summit, which will precede the Meetings Africa.

19 January 2023

South Africa Q3 travel infographic

South Africa Q3 travel infographic

South Africa Q3 infographic, domestic travel and international arrivals

15 December 2022

South Africa wins top accolade at World Culinary Awards

News | 15 December 2022
South Africa wins top accolade at World Culinary Awards

South African chefs and restaurateurs have been cooking up a storm and now the country has been crowned Africa’s Best Culinary Destination for 2022. News broke from ONZE at Dubai Creek Golf & Yacht Club in the United Arab Emirates yesterday that South Africa has won in the 3rd Annual World Culinary Awards Ceremony.

15 December 2022

Art with a sustainability purpose

News | 15 December 2022
Art with a sustainability purpose

Contemporary artist Mbongeni Buthelezi flew the South African flag high at the United Nations Climate Change Conference or COP27, held in Sherm El-Shaeik, in Egypt last month. The talented artist and climate activist is known for using plastic waste to create highly textured portraits. Buthelezi’s visually arresting artworks are created through a unique technique that sees him working with a paint made from melted plastic waste. Plastic waste pollution is increasing around the globe and threatening marine life. Buthelezi uses his work to both highlight and combat the issue.

South Africa on social media

Copyright © 2023 South African Tourism
|Terms and conditions|Disclaimer|Privacy policy