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AA range of Southern Africa’s’ best tourism products while attracting international buyers and media from all corners of the world. INDABA is the largest tourism marketing event on the African calendar and one of the top three “must-visit” events of its kind. INDABA is owned by South African Tourism and has won the awards for Africa’s best travel and tourism show. This award was presented by the Association of World Travel Awards. Exhibitors include provincial authorities, provincial products and African countries. At the Durban ICC (International Convention Centre), exhibitor categories include accommodation, tour operators, game lodges, transport, online travel, media publications and industry associations. Outdoor exhibitors include transport, camping and safari companies. INDABA has a dedicated following of local and international media that provides extensive coverage of the exhibition for the local and international markets through radio, television, newspaper and dedicated travel publications.