6 October 2010

E-Tourism Africa Summit

The annual 2-day E-Tourism Africa Summit, sponsored by South African Tourism, will take place at the Cape Town International Convention Centre on October 25 and 26.

Cape Town International Convention Centre hosts the E-Tourism Africa Summit. Cape Town International Convention Centre

We are very excited about the summit – it’s the ideal place to share information and gain insight into the online tourism industry. This year’s summit will be bigger and better than ever and as South African Tourism we look forward to connecting with our product-owners.

The E-Tourism Africa Summit is an event not to be missed for members of the travel and tourism industry who want to catch up with all the latest online technology.

The conference, sponsored by South African Tourism, is now in it's 3rd year – and there is no doubt that this year's event is going to be sold out...again.

William Price, Global Manager for E-Marketing for South African Tourism, says the event is a great opportunity for the tourism sector to find out all the latest on social media and online technology.

Price says the event is key for tourism entrepreneurs who want to take their business to another level. 'This is what we are doing so that SME's in the travel industry can directly benefit from our marketing and online efforts' he says.

The event is being organised by E-Tourism Frontiers and CEO Damian Cook points out that there is a great line up of speakers from all over the world, including delegates from Expedia, WAYN.com and Trip Advisor, amongst many others.

Price says the event is particularly exciting as South African Tourism will be showcasing new global campaigns at the summit and will also highlight the National Tourism Database initiative to assist product owners to better market their offerings.

The summit will host training sessions on how to use social media such as Twitter and Facebook to promote tourism. There will also be sessions on website development, e-commerce, online reservations and booking, distribution channels, multimedia, and video and mobile marketing.

Price says that everyone who is anyone in online tourism media will be at the event: ‘We are very excited about the summit – it's the ideal place to share information and gain insight into the online tourism industry. This year's summit will be bigger and better than ever and as South African Tourism we look forward to connecting with our product-owners.'