Visit Madiba-inspired tourist
attractions and plan your route.

START

19 November 2012

SA Tourism appoints Americas regional director

South African Tourism (SAT) has appointed Monika Iuel to the newly-created position of Regional Director: Americas, effective 3 December 2012.

Monika Iuel, SA Tourism Regional Director: Americas

With Monika’s vast experience and considerable management skills, we are confident she will do an outstanding job working with our country offices, support personnel and, critically, with the tourism trade in the Americas. - Thulani Nzima, SAT CEO

Iuel has for the past 7 years been sales and marketing director of Your Africa, one of Tourvest Destination Management’s inbound division brands.

She brings a wealth of tourism industry experience to SAT. She has spent the last 13 years in senior management positions in the tourism industry and is well-equipped to lead the growth in tourist arrivals from the critical Americas market.

Thulani Nzima, SAT CEO, said the US is currently South Africa’s 2nd largest tourism market. In South America SAT has seen exciting growth and potential in markets such as Brazil.

'With Monika’s vast experience and considerable management skills, we are confident she will do an outstanding job working with our country offices, support personnel and, critically, with the tourism trade in the Americas to build on the current growth. We are excited to be bringing Monika on board.  We look forward to benefiting from her passion for and deep knowledge of inbound tourism and the international marketplace, and also from her strong industry relationships,' he said.

Iuel said she was excited to be joining the SAT team.I’m looking forward to playing my part in taking the message of our beautiful country to the world. I am committed to delivering results and am confident that my years in the tourism industry will benefit the organisation,’ she said.