South African Tourism Strategic Research Unit

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Tourist arrivals March 2010 - 2010 07 05

This report analyses tourist arrivals to South Africa. As part of a national effort to improve the quality of tourism statistics in South Africa, tourist arrivals as opposed to visitor arrivals will now be released.

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Highlights of tourism's performance in 2009 - 2010 06 30

This is a headline report. A more comprehensive review of the performance of the sector will follow with the publication of the 2009 Annual Report in July this year and will be published on this website.

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Marketing SA in Sweden, 2010 edition - 2010 06 30

This booklet has been developed from desktop research to provide an overview of the Swedish tourism market and to help market South Africa in Sweden. It is the first edition for this market and marks the beginning of our efforts to better understand this tourism market.

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Marketing SA in Italy, 2010 edition - 2010 06 30

This booklet has been developed from desk top research to provide an overview of the Italian market and to help market South Africa in Italy.

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Marketing SA in Canada, 2010 edition - 2010 06 30

This booklet has been developed from desktop research to provide an overview of the Canadian tourism market and to help market South Africa in Canada. It is the first edition for this market and marks the beginning of our efforts to better understand this tourism market.

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Marketing SA in the USA, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa in the USA. The foundation of the report sits on research conducted by South African Tourism in the USA in 2002, 2005 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in the UK, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa in the UK. The foundation of the report sits on research conducted by South African Tourism in the UK in 2003 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in the Netherlands, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa to the Dutch. The foundation of the report sits on research conducted by South African Tourism in the Netherlands in 2005 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in Japan, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa to the Japanese. The foundation of the report sits on research conducted by South African Tourism in Japan in 2003 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in India, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa to the Indians. The foundation of the report sits on research conducted by South African Tourism in India in 2004 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in Germany, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa in Germany. The foundation of the report sits on research conducted by South African Tourism in Germany in 2003 and 2005 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in France, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa to the French. The foundation of the report sits on research conducted by South African Tourism in France in 2003 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in China, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa to the Chinese. The foundation of the report sits on research conducted by South African Tourism in China in 2003 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in Brazil, 2010 edition - 2010 06 30

This booklet has been developed from desktop research to provide an overview of the Brazilian tourism market and to help market South Africa in Brazil. It is the first edition for this market and marks the beginning of our efforts to better understand this growing tourism market.

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Marketing SA in Australia, 2010 edition - 2010 06 30

This booklet is the third edition in the series of reports designed to help market South Africa to the Australians. The foundation of the report sits on research conducted by South African Tourism in Australia in 2005 and 2007 to understand the whole of the market and not just the section we are currently seeing.

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Marketing SA in Africa - Africa land countries, 2010 edition - 2010 06 30

This booklet has been developed from desktop research to provide an overview of the land markets in Africa and to help market South Africa in this region. In this region, we focus on Botswana and Mozambique.

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Marketing SA in Africa - Africa air countries, 2010 edition - 2010 06 30

This booklet has been developed from desktop research to provide an overview of the air markets in Africa and to help market South Africa in this region. In this region, we focus on Angola, DRC, Kenya, and Nigeria.

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The Marketing Tourism Growth Strategy 2008 to 2010 - 3rd edition - 2010 06 30

This document details the Tourism Marketing Strategy of South Africa which forms part of the broader Tourism Growth Strategy.

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Tourism Growth Strategy 2002 to 2004 - 2010 06 30

The Tourism Growth Strategy project was started in May 2001 to address key problems in international tourism marketing of South Africa. This document outlines the strategy for marketing tourism in South Africa.

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The impact of tourism on the economy of South Africa 2008 - 2010 06 30

This report is the result of research to understand the economic relationships between tourism and other sectors of the South African economy

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