30 June 2011

South African Tourism bids farewell to Lebo Mokhesi

Following a successful six-year tenure at South African Tourism UK country manager, Lebo Mokhesi, is leaving the organisation after the end of her contract, effective 30 June 2011

South African Tourism UK country manager, Lebo Mokhesi South African Tourism UK country manager, Lebo Mokhesi

“It is always sad to say goodbye to a member of the team who has demonstrated such passion for tourism and the country holistically. We wish her well on her future journey and thank her graciously for the contribution she has made to positioning South Africa as one of the world’s leading travel and tourism destinations.” South African Tourism CEO, Thandiwe January-McLean.

Her career has been marked by outstanding marketing and positioning tactics which saw the UK remain our top tourist market.

Mokhesi’s tenure at South African Tourism, where she headed the team responsible for communicating our country’s tourism offerings to the discerning UK traveller, was characterised by the innovation and creativity needed to capture the experienced and worldly traveller.

“Heading up the UK team has been a challenging and fulfilling chapter in my life. I’ve had the opportunity to represent my country during some of the most exciting times, including the 2010 FIFA World Cup™, and the most challenging times, particularly during the economic recession. I leave behind a capable team who will continue to promote South Africa as a world-class tourism destination,” comments Mokhesi who will now to pursue personal interests.

Matthew Armstrong – the current Trade Relations Manager will be acting UK Country Manager until South African Tourism has recruited somebody to the permanent post.