06 May 2014 by Kate Els

Across the country with #MeetSouthAfrica

Our #MeetSouthAfrica bloggers started their fourth day by splitting into their separate groups and heading in different directions to explore our beautiful country.

Our heritage and culture bloggers spent time reflecting on 20 years of democracy in South Africa at the Nelson Mandela statue at the Union Buildings in Pretoria

As the sun dawned on Monday, day four of #MeetSouthAfrica, it was time for our selected bloggers to head their separate ways and begin their own journeys of adventure, luxury, and heritage and culture.

It was an early morning for the bloggers – they were up early to make their way to the airport to head out of Gauteng and into South Africa’s other provinces. 

Our adventure group was the first on an airplane, headed in the direction of Upington in the Northern Cape. Their very own off-road vehicle greeted them, ready to get them all the way to the very top of South Africa, bordering Namibia, where they would spend the night at The Growcery, complete with a traditional South African braai (barbecue).

Our luxury group of bloggers flew into Nelson Mandela Bay (Port Elizabeth) early in the morning after spending the night at the Saxon Hotel, and headed straight to breakfast, followed by a tour of the Hinterveld Mohair Factory. After spending some time exploring Art Route 67, the group headed to the unique Stage Door for lunch and followed that up with a city tour. The group spent the night at the gorgeous No5 Boutique Art Hotel and enjoyed dinner at De Kelder.


Our heritage and culture #MeetSouthAfrica group was lucky enough to catch breakfast at the Saxon Hotel – an absolute treat! Afterwards, they boarded the Gautrain to Pretoria and spent time exploring the Ditsong Museum of Natural History. They ate a delicious lunch at Leipoldt’s and then spent time at the Nelson Mandela statue at the Union Buildings.

South African Tourism will be hosting Instawalks in Durban and Cape Town. Click here if you would like to find out more.

To meet the bloggers who will #MeetSouthAfrica, check out our three-part series – Part 1, Part 2 and Part 3.

Join our bloggers at the #MeetSouthAfrica bloggers' cocktail event to be hosted on 9 May 2014, where they will also select the winners of our #MeetSouthAfrica Instagram competition.

To follow the campaign as it unfolds, in addition to following the hashtag, you can join us on Facebook, Twitter or Instagram.

South African Tourism first instituted its #MeetSouthAfrica bloggers’ campaign in 2013, with the aim of opening up a new form of communication with potential travellers looking for their next holiday destination. The campaign saw over 219-million impressions of the hashtag across various social media platforms, including Twitter, Facebook, Instagram and Pinterest. For more information on the trip, click here.

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